Jan. 05 2023
Laptop manufacturers nowadays carry much more responsibility than
just generating profit. ASUS takes its commitment to a sustainable,
green future seriously. We apply environmentally-friendly practices
at all levels of operations—from how we build our laptops, to your
ASUS laptop ownership experience and what happens with it after you
decide to replace it, as well as how our offices are built and
managed, and how our employees behave.
Sustainability is a core part of who we are at ASUS. As Jonney Shih,
Chairman of ASUS, has repeatedly stated: “We incorporate sustainable
development goals into the corporate decision-making process to make
positive contributions to society and the environment through
practical action.".
Read on to learn how ASUS aligns itself
with the Sustainable Development Goals devised by the United Nations
and contributes to helping sustain an incredible, greener future.
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ASUS Sustainability Goals for 2025 and Beyond
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What We’ve Done So Far
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Use of Sustainable Materials in Our Laptops
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International Green Product Certifications in ASUS Laptops
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Ecofriendly Actions to Take When Shopping for an ASUS Laptop
ASUS Sustainability Goals for 2025 and Beyond
At ASUS, we go above and beyond to ensure a greener future for
generations to come. We have set for ourselves four ambitious goals
for 2025 and beyond that will help us achieve even more sustainable
operations.
Climate Action
We recognize that how energy is generated and used is a large
concern for the world. That’s why we are striving to use only
renewable energy at our offices and operations centers. Starting
with our head office in Taipei we are aiming to use 100% renewable
energy by 2030 and, by 2035, achieve the same globally.
Our products also need to contribute to better energy usage. That’s
why we aim to exceed the internationally-recognized, standard for
energy efficiency — ENERGY STAR® — by at least 30% every year.
We are also conscious about carbon emissions in the manufacturing
process, as well as decreasing the carbon intensity of our key
suppliers by 30%.
Circular Economy
What our laptops are made of matters. We are working on greener
processes at all stages of the product lifecycle. During the design,
we aim to increase the use of environmentally friendly materials in
our products and packaging by 100% before 2025.
We are also adopting modular design in our products, thanks to which
we are able to reduce the wastage and make sure our products serve
you for longer. Finally, we also pay attention to what happens after
your ASUS laptop reaches the end of its life — we aim to recycle at
least 20% of ASUS products globally.
Responsible Manufacturing
As much as we care about the environment, we also deeply care for
the people involved in delivering the best laptops to you.
We are very selective with our suppliers and take action to
implement labor rights management—in fact, we are a full member of
Responsible Business Alliance (RBA) and require our key suppliers to
complete RBA third-party audits.
We also ensure that we responsibly source our materials from
qualified smelters. That includes providers of minerals like
tantalum, tin, tungsten, and gold.
We are also working on strengthening information security throughout
the whole supply chain. We will require 100% of our key suppliers to
meet the highest information security standards by 2025.
Value Creation
What we make matters as much as how we make it. That's why we are
committed to contributing to digital transformation and innovation
globally. By 2025, we aim to increase our sustainable value creation
by 100%.
Younger generations are also in our focus. We are training more than
1,000 students to increase their digital competency via cooperation
with industrial and academic institutions and organizations.
What We’ve Done So Far
On our way to meeting our 2025 goals, we’ve already reached a few
impressive milestones. We’ve reduced the environmental impact of our
ASUS products, including the one you might already be holding in
your hands. And, we are not done yet. Here’s what we’ve achieved so
far:
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We’ve used over 1,500 tons of post-consumer recycled (PCR)
plastics in our products since 2017
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In 2022, we used over 20,000 tons of recycled paper in our
products
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We’ve covered 75% of the globe with our recycling services,
resulting in over 40,000 tons of e-waste being recycled since
2019
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We’ve donated over 20,000 computers to more than 1,800
non-profits since 2008
Use of Sustainable Materials in Our Laptops
When it comes to the production of ASUS laptops, we are moving
forward with increased use of recycled, environmentally friendly
materials in key parts, like chassis covers, keyboard keycaps,
speakers, peripherals, and adapters.
The plastic laptop parts in many ASUS laptops are made of
post-consumer recycled plastic We are also working on integrating
post-industrial recycled metal and ocean-bound plastic into our
products.
But that's not where it ends. The box in which ASUS laptops arrive
in your hands is also made of green materials. We use either
recycled paper or source the material for packaging production from
Forest Stewardship Council (FSC)-certified suppliers that apply
responsible forestry practices.
And there’s more! The usefulness of the packaging doesn’t reach its
expiration when you take the laptop out of the box—due to its
innovative design, you can easily transform it into a laptop stand!
International Green Product Certifications in ASUS Laptops
When shopping for a greener, more environmentally friendly laptop,
you should be on the lookout for ecolabels that ensure the
sustainability of the product. At ASUS, our laptops have been
awarded the world's leading ecolabels:
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EPEAT® is a leading global ecolabel covering technology products
and services. EPEAT-registered products have a positive
environmental and social impact across the entire product
lifecycle, from the extraction of resources and manufacturing to
assembly, use, and end of life.
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ENERGY STAR® is a globally recognized certificate for energy
efficiency. Products that earn the ENERGY STAR® prevent
greenhouse gas emissions by meeting strict energy efficiency
requirements set by the U.S. Environmental Protection Agency.
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RoHS is a global regulation that protects the environment and
public health, restricting hazardous substances in products.
Ecofriendly Actions to Take When Shopping for an ASUS Laptop
You can help us reach our sustainability goals and contribute to a
sustainable future when buying and using ASUS laptops. How?
You can also contribute to the green future by choosing one of our
Eco-Certified ASUS laptops. Find yourself the
perfect Eco-Certified ASUS laptop here.
For businesses looking to make a sustainable choice, there is
perhaps none better than the
ExpertBook B9 OLED. It is the first all-metal ASUS laptop to employ a patented
eco-conscious manufacturing process that helps reduce production
materials by up to 29% and shortens manufacturing time by up to 75%.
* The end result is a stronger laptop that maximizes energy
efficiency and lowers carbon emissions in the manufacturing process,
minimizing the ExpertBook B9 OLED’s overall impact on the
environment.
Curious to learn more about ASUS's commitment to sustainability?
Click the button below to visit our sustainability site, where you
can read more about our contributions and view our sustainability
report.
Discover How ASUS Sustains an Incredible Future
*Actual results may vary depending on model and manufacturing
process.